About Hip
Hip hopes to realize the concept of sustainable development in materials and manufacturing. Their products and manufacturing methods are not 100% sustainable. However, by using materials such as recyclable marine plastic, wheat straw, and bamboo fiber, Hip hopes to push their company and industry further. By using these materials, they plan to raise awareness and demand for collecting marine debris. Their goal is to change the consumer and household goods industry's perception of plastics as a single-use product. Rather than using fossil fuels to produce new plastics, it is better to give billions of pounds of plastic already in the world a second life. There are currently more than 5 trillion plastic fragments scattered in the ocean, which is 150 million tons. Up to 8 million tons of plastics enter their oceans every year.