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Glowing, healthy but invisible skin tones have always been key to Terry's look, so when she decided to launch her own line in 1998, By Terry was born with a besuit-made "haute couture" beauty line. News soon got around, a year later, Terry was to a broader market launched a super luxury, which will soon be popular beauty series. In 2004, after a blend in the lab, a lipstick was added with double the amount of rose butter, which soon became the most successful product in By Terry. It's called the Rolls-Royce of lip balm; a symbol of the brand represents all the luxuriant, indulgence and eternal classic. Terry has always understood the time pressures of juggling the many roles in modern women's lives, so creating this easy-to-use series still provides a professional closure.