Broadway In Detroit Promo Codes & Coupons September 2026 — Up to 60% Off

The beginning of Broadway In Detroit heralded the beginning of David Tobias (DT) Nederland's partnership with Schubert Bross to run ERS, Detroit's original opera house, in 1912. Over the years, the Nederland family has run several Detroit-area theaters, including the Schubert, the Cass and the Riviera. Fisher Theatre was renovated in 1961 to become a legal Broadway Theatre, giving the Dutch the biggest audience and leading to a surge in Fisher's subscriptions, which became the country's largest subscriber at the time. Over the past 50 years, Broadway In Detroit has become one of Broadway's most prominent organizations, controlling nine Broadway theaters at a time and operating in the United States, Canada and the United Kingdom. Under the leadership of the Nederlander organization, Detroit Broadway will continue to showcase its best productions at the fisher theater and other Detroit-area venues, including the Detroit opera house.