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Pepsi Store was founded by Caleb Davis Bradham in historic Bern, New Carolina in 1898. Bradham entered the University of Maryland School of Medicine and wanted to become a doctor. During his school days, he worked as a part-time pharmacist apprentice at a local pharmacy. After years of ups and downs, Pepsi has now returned to its peak. In 2013, Pepsi ranked first on CoreBrand's list of the most respected companies. At the end of 1902, Pepsi Store was founded because of the growing popularity of syrup and the growing demand for this syrup.By 1904, its syrup sales reached 20,000 gallons. As demand for this beverage continues to rise, Bradham decided it was time to launch bottled one. By 1910, Pepsi had 240 franchises in 24 states. In the same year, it held its first bottler conference in New Bern.