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PlayBlue was created in 1997 because he knows it doesn't sound very commercial, but they want to do something different. They decided to rebuild, this time to do the right thing. They set up PlayBlue with an IT company. Because they have years of connections and transactions in this industry, they have all the industry knowledge and their IT partners have the ability to transfer their ideas to the web. They really want to do better because they believe that the online image of many adult online boutiques is still lagging behind. They are proud of their products and they want you to shop comfortably with them. Well, as long as it is successful, they are now the largest online Irish sex store and are growing rapidly. Mainly because they make things super simple, their products are very fair; they can talk to them at any time.