Lily and Ribbon Promo Codes & Coupons October 2026 — Up to 20% Off

Lily and Ribbon is a specialist maternity and care brand founded by mum of two, Tanya Patel. Fed up with the scruffiness of pregnancy, she scoured the shops and the internet for maternity clothes but they looked like her grandmother's wardrobe. When she couldn't find them then Tanya set out on a one-woman mission to create maternity and nursing clothes that were both stylish and practical. Lily and Ribbon has grown into an online boutique and has gone from amazing occasion wear to nursing to award-winning maternity jeans that will be the most comfortable pair you'll ever own! Even now Tanya still personally visits all suppliers and manufacturers to ensure the fabrics, products and certifications are perfect and has even squeezed herself into 50 pairs of jeans until she finds the perfect pair!