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According to Lakefront Brewery, the entire brewery started with his brother, Jim. Towards his birthday, Jim expressed interest in beer brewing, and Russ accommodated him and gave him a book of homemade beer. To Ras' surprise, Jim read the book and brewed a glass of beer. According to Russ, Jim is not a chef who can make delicious dishes, but he can make good beer. Impressed, Russ decided he could brew a better one. In short, Lakefront Brewery's competition and common interest led the two brothers to compete in home-made beer and win awards. Not long after, family and friends encouraged them to turn their hobby into a store. Russ remembers his grandfather bringing his father home with beer: "If you take beer home at night, it's a cool job. Several family members also own taverns. With the family history and With a common interest in beer manufacturing, the brothers began their career.