February Coupon Code — Up to 90% OFF J. Peterman Offers

They believe that people want to have a hard time finding romantic stories about them. Make their lives what they want. J. Peterman was founded by John h. petermann in 1987. The company's first product was an original knight's dust remover, promoted with a small AD in the New Yorker. J. Peterman grew by offering unique, original lifestyle products in its catalog that broke all the rules of direct marketing at the time. These catalogues use long original copies to explain the products and illustrate them with artwork instead of photographs. Pop culture became obsessed and fell in love with the cult brand, its founder and the unique, high quality merchandise it offered.