Ito En Promo Codes & Coupons September 2026 — Up to 90% Off

Green tea has been cherished by Japanese for generations, and Ito En believes that this is a gift that nature has given people to share with others. Therefore, the fundamental of its philosophy of protecting tea culture is its highest respect for the planet. This means its tea always provides good taste and unparalleled health attributes from the ground. Ito En’s goal has always been to refine the art, keeping every tea harvest at its best, maintaining its health benefits and the integrity of its taste. At that time, its tea was only sold in specialty stores. However, in 1969, in response to the high demand for tea, it pioneered new packaging methods - vacuum processing and double-layer packaging - so that small quantities of tea can be sold in mainstream stores without affecting the quality of the tea.