Arizona Highways Subscription Promo Codes & Coupons September 2026 — Up to 50% Off

Arizona Highways Subscription, the city's oldest restaurant, was established exactly 100 years ago and is still owned by the founding family today. Arizona Highways Subscription has always been a mainstay and a draw in Tucson, but the hype around it has grown over the past several decades. Tucson was dubbed "The Mexican Food Capital of the World and Elsewhere" by Mayor Lew Murphy in 1987. This prompted other Southwest communities to challenge Santa Fe, New Mexico, and resulted in a cookoff that was decided by real Mexicans. Santa Fe, New Mexico, won this cookoff. Murphy's ridiculous statement, however, broke loose from its source and spread spore-like across the desert air, evolving into a sort of catchphrase for itself. Tucson's mayor came up with a witty term to characterize the well-known food of his city in 1987. Although it contained some hyperbole, it wasn't ridiculous. There, the food is excellent. And it goes much beyond the common image of tacos, rice, and beans.