About Action Water
Founded in 1990 in Zeeland, Michigan, Action Water Sports focused on providing unmatched customer service to the boating community. Loyalty to the founding President has been rewarding. After moving out of Zeeland, Action moved to a larger building in the Netherlands and then in 2002 to their current location in Hudsonville. They couldn't be limited to Western Michigan. Eventually, they opened a location in Traverse City in 2003, and Fenton's location in 2008, making AWS the largest MasterCraft volume distributor in the THEM. With more than 25 years of experience, Action Water team has expanded and evolved as the industry has evolved, but their founding principles of delivering the best products and customer service to their customers will always be their foundation.
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