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Joel and Alan Aroni, two brothers from concord, Massachusetts, who are both physics engineers, have developed Zero Blaster, the perfect toy that shows the shape of a doughnut with a ring. The question is why does the ring keep its shape? Buck Rogers was the inspiration for his childhood guns. What can they do? It's still a gun, it's even teaching, it's not violent, right? One night after work, Zero Toys brainstormed in their small store, where they made tools to repair old buildings. The camel commercial on Broadway in New York City is one of their earliest memories. "How about smoke rings? "Almost identical, they say. It takes about two years to get from the drawing board to the market. Last may, they went to China and saw that factory workers were being treated fairly. Zero Toys were impressed by the gentleness of the people.