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Viral's sole mission is to create the best bicycle in the world and deliver it to you in a way that absolutely exceeds your expectations. How does a small company do this, especially with large companies and their unlimited resources? Viral double check, break and redo and try again. They are troubled by small things, even small things like the angle or position of cable ducts. Nothing is too small, no details are overlooked. Their goals are lofty, but their dedication is reflected in every viral bicycle product they sell. They want to maximize your experience from start to finish and redefine how the industry and consumers interact.