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They always had an interest in collecting things that are timeless, in the sense that they define a gentleman in every way possible. However, they never desired to be typical. Their selection for a watch was orange; their socks must be different because they never wear classic black socks. Being a redhead and naturally standing out their entire life may have sparked this desire. As they began conducting additional research, they discovered that they was motivated by a similar passion to construct this concept from the ground up. They built The Simple Man entirely by hand with help from friends, family, trusted acquaintances, and even complete strangers. The Simple Man focus is on selecting men's simple, well-made, long-lasting goods. In contrast to conventional men's stores, where accessories and other accessories take second place, their concept places a greater emphasis on clothing.