About Reiko Jeans
Reiko Jeans was created by two men for all gentlemen. Based on the success of women's brands over the past 10 years, Bryan Assouline & Véli Weber definitely wants to launch a new challenge: dedicate their expertise to gentleman brands. Reiko Jeans want to create a series designed specifically for modern men, and connect with those professional skills that keep up with the times through personal style. They introduced a perfect wardrobe, mixed style, quality and comfort, with a gentleman farmer spirit. They design male necessities, from weekly crazy paces to long journeys. Their task is to propose a multi-purpose wardrobe that combines high-end basic styles for city life and travel around the world.