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Project Appleseed is a real grassroots education organization, without an office in Manhattan. They do not have a slick company website or more than 100 branch offices. What they have is a kind of energy that comes from reality. For 25 years, Project Appleseed has been an effective advocacy organization, attracting public schools and families to participate by mobilizing millions of volunteers, building a sense of responsibility, and promoting the accountability of schools and families. It focuses on low-income and underserved families and schools to improve schools, raise public awareness, promote public participation, advance policy positions, and advise elected officials and other decision makers on best practices for creating the best educational environment. The effect of their efforts is obvious: their academic performance and their parents' participation have risen simultaneously.