2025 Coupon Codes — Up to 20% OFF for My Nectar Members

Ken was the EVP and founding executive of consumer genealogy and disease risk predisposition testing companies AncestryDNA and Ancestry Health prior to founding My Nectar. He revolutionized the end-to-end customer experience at AncestryDNA, bringing DNA testing mainstream and expanding the total addressable market from a niche $10 million market to well over $2 billion. He led the team through hypergrowth and scaled global operations to more than 10 million genomic tests annually during his tenure, increasing the DNA business to over $500 million in direct sales and driving 20% cross-selling into the Ancestry subscription business. Ken has demonstrated an ability to recognize successful products. Ken was CEO of Helio Health earlier in his career, a company that uses a simple blood spot to detect cancer early and is currently in late-stage FDA trials. He was likewise the President of Avigen, a quality treatment organization zeroed in on creating solutions for monogenic sickness. My Nectar team of experienced executives.