About APT.4B
Owners/creative partners Monique & Moon developed APT.4B as a temporary visual installation art pop-up shop in 2013 and formally introduced the brand and concept store in 2015. They were designed as a way to immerse the consumer in the elements of street culture that motivate them while also serving as a vehicle for the brand's message. To further explain where the brand's ideas and inspiration come from, their Concept Shop is designed to look like a New York City hustler's apartment from the 1990s. Street culture was created in settings and settings like these in the late 1980s and early 1990s. These were the discussion and dissection forums for music, clothing, and lifestyle. APT.4B brand seeks to honor a time that resonated with Americans.